Icon Specialist

Advanced Care for Women

Gynecology & Urogynecology located in Sanford, NC

Laser technology has the power to transform the way you look and feel. Paul Heimbecker, MD, FACOG, of Advanced Care for Women uses the Icon™ aesthetics laser to help women minimize wrinkles, permanently remove unwanted hair, and more. For more information about how this innovative treatment can help you reach your aesthetic goals, call the Sanford, North Carolina, office or schedule your appointment online today.

Icon Q & A

Advanced Care for Women

What is Icon?

Dr. Heimbecker proudly offers Icon laser treatments at Advanced Care for Women because of the system’s versatility and ability to deliver such impressive results. The Icon laser can be used for:


  • Reducing the appearance of fine lines and wrinkles
  • Permanently removing unwanted body and facial hair
  • Clearing vein visibility from your face
  • Minimizing sun damage
  • Revitalizing your skin’s tone and texture
  • Minimizing the appearance of stretch marks and scars


The Icon laser blends several of today’s leading aesthetic technologies into a single treatment, including IPL (intense pulsed light), melanin readers that target unwanted pigment, and groundbreaking lasers. The result is a treatment that minimizes the appearances of unwanted cosmetic imperfections (e.g., wrinkles, hair) while leaving your skin youthful, glowing, and rejuvenated.

How does Icon work?

Icon uses ablative fractional laser technology. That’s a medical way of saying that this laser can penetrate deeply into your skin, delivering energy that kick-starts your body’s ability to grow new skin that’s smooth, healthy, and beautiful while destroying the body’s ability to grow unwanted hair. Icon can be tailored to your wants and needs.

For example, if you hate shaving or waxing, Dr. Heimbecker can use this treatment to target unwanted hair virtually anywhere on your body. He directs the Icon laser’s energy at undesired hair follicles, sending enough energy to destroy them so you’re left with smooth, hair-free skin.

Similarly, he can direct the laser energy into the skin wherever you have fine lines or wrinkles. The energy triggers your body’s natural healing process, encouraging the production of new, radiant skin that turns back the clock in giving you a more youthful look.

What can I expect during and after my Icon treatment?

The procedure itself is designed to be as quick and comfortable as possible for you. In fact, most Icon treatments for wrinkle reduction take less than half an hour. The length of a hair removal treatment will depend on your unique skin and the size of the area you want to treat.

What’s more, your downtime will be minimal. Most patients can continue on with their daily activities immediately afterward. You may notice some redness or swelling at the treatment site. That is normal and will disappear after a few days.

Some patients can reach their aesthetic goals with just one Icon treatment, but multiple sessions can deliver more dramatic results. Dr. Heimbecker works with you to develop a treatment plan that’s ideal for your unique wants and needs.

For more information about this groundbreaking treatment for smoothing wrinkles, removing hair, and more, call Advanced Care for Women or book your appointment online today.